@ChuckHermann Joins @SyracuseU for a discussion on #DigitalAnalytics

Newhouse Global Leaders In Digital and Social Media Speaker Series - Wed., Mar. 20, 6 - 7 PM in the Herg. Use Hashtag #NewhouseGLDSM to live Tweet and follow the conversation stream.

Guest Speaker: Chuck Hemann Group Director, Analytics for W2O Groupand co-author of Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World, as he shares how companies like Red Bull, the Hershey Company, and Intel turn big data into actionable insights about their audiences.

Topic: How Do Red Bull, The Hershey Company, and Intel Turn Big Data Into Competitive Advantage

Over the last eight years, Chuck has provided strategic counsel to clients on a variety of topics including digital analytics, measurement, online reputation, social media, investor relations and crisis communications. Prior to joining WG Digital, he was VP of Digital Analytics for Edelman Digital. Before that VP of Digital Strategy and Analytics for Ogilvy Public Relations. 

Check out my @storify below for a recap of tonight's event: